We are delighted to announce the recipients of the THIS WAY UP 2015 Exhibition Innovation Awards. The fund was initiated by Film Hubs Scotland, North, and North West Central, the three BFI Film Audience Network Hubs behind THIS WAY UP. It was targeted at audience development projects and open to any organisation working in UK film exhibition – it aims to open up British and specialised films to more people across the UK by using exciting and innovative ways to entice new cinema audiences. The 2015 Exhibition Innovation Fund Award Winners are: 1. Dogwoof – Life, Animated/Popup Cinema
Alongside the release of a brand new, inspiring documentary, 'Life, Animated' - the story of a young autistic child who navigates language and life through a love of Disney films, Dogwoof hope to build on their already established popup cinema initiative through preview screenings of the film from September to December 2016, accompanied with panel discussions that touch on the topics presented throughout. dogwoof.org/lifeanimated 2. Live Cinema UK – The Unfilmables
Live Cinema’s The Unfilmables - a highly imaginative project steeped in archive fever, ruin lust and alternative realities - will take place across a five-date UK tour in Spring 2017. It will explore rarely-seen, abandoned film ideas and projects, rescuing them from obscurity and recreating them through newly commissioned live soundtracks and artists’ visual and physical (re)interpretations. Participating artists tbc. livecinema.org.uk 3. Sheffield Doc/Fest & Curzon Artificial Eye – Notes on Blindness: Into Darkness
The fund supported a nationwide tour of the award-winning Virtual Reality companion project to the acclaimed British documentary feature Notes on Blindness, based on the audio diaries of theologian John Hull. The 19-venue UK tour commenced in early Summer 2016, and has been a resounding success. The project hopes to enhance and deepen the audience’s knowledge and understanding of Hull’s life and experience of blindness. notesonblindness.co.uk/vr/ 4. Cinema Nation – Who Am I?
'Who am I?' is Cinema Nation's project that aims to reassess and redefine the mode and method of audience data collection in a fun and simple way. The project presents a customisable online quiz for exhibitors to skin and adapt to their particular festival, season, or screening which will make the process of surveying audience figures easier and will endeavour to produce high audience response rates and simple results. cargocollective.com/cinemanation